
Our story
Over 20 years ago, Felicity left New Zealand for Australia, drawn by its vast beauty and opportunities. From Sydney to the outback town of Coober Pedy, her passion for tourism and creativity led her to build a boutique souvenir business inspired by Australian culture.
Now based in Adelaide and a mother of five, Felicity continues to craft meaningful products that promote wellbeing and gratitude. Her brand Saltbush Creations reflects a love for adventure, Aussie spirit, and personal growth—offering souvenirs with local sayings, outback themes, and vintage-style flora and fauna designs.
Felicity later founded Omniglo Botanical Skincare, which launched in late 2024, celebrating Australian botanicals, holistic well-being, and healthy nourished skin.
Sustainability is at SBC’s core, using biodegradable packaging and recycled materials, with a strong focus on local design and production in South Australia.
Inspired by her outback memories, Felicity’s work encourages others to travel, explore, connect, and cherish life’s moments.

Have some fun and create memories.
Life is to be lived.
Felicity X